Ford KA Super Features
A car that has everything you want. Well, not Everything.
INSIGHT
Whenever we launch a car with new features, we receive tons of comments asking for the ones we don´t have.
IDEA
This time, the KA Line Up comes with everything you need, but that won´t stop people from wanting more, that´s why we decided to show all the superfeatures people can imagine in a 360 campaign, with a lot of “Not Included” (and with Ford´s Legal Department over our heads).
SOCIAL
This time, the KA Line Up comes with everything you need, but that won´t stop people from wanting more, that´s why we decided to show all the superfeatures people can imagine, in a 360 campaign with lots of “Not Included”.
CALL THE LEGAL DEPARTMENT!
We even changed the product listings on the official site
