Nike Twitter to zero
Would you delete all your followers to earn them back?
In Boca Juniors, Argentina´s biggest soccer team, players have to play every game as if it was their first, earn the trust of his teammates and most importantly the love of his fans.
In a time where every celebrity, sportsman, and even polititians want more and more followers, and would do almost everything to get a few more, what would happen if someone decides to start from scratch, to win them over. That´s Boca Juniors and Nike spirit.